Doubleside Toffee Co. is Doubly Sweet – San Antonio Magazine

Photo by Emily Schmalstieg.

Sometimes sweet serendipity can bring about a new career. After giving birth to her second child, Janessa Sullivan struggled through a difficult year and lost her job, but it was out of those most downtrodden moments that her now successful Doubleside Toffee Co. grew.

“I wanted to feel like I was using my gifts. I’ve always loved baking and cooking, but I was terrified if I tried to start a business and people didn’t love it, I would be a failure,” says Sullivan, who was working in events and communication. “Then I realized that I wasn’t believing that God has a plan for us, and it doesn’t matter if I succeed or fail. If I’m doing what I’m called to do, I’m succeeding.”

The toffee she’d made for friends and family each holiday season had always been a hit, with relatives asking why she wasn’t making it year-round and selling it. With the job she’d known behind her, Sullivan took the leap in 2017 and started Doubleside Toffee out of her home kitchen, handing out samples to get the word out.

“Everyone who tried it said it was like crack, it was so addicting,” she says, with a laugh, and before long she was inundated with orders for the holidays. “So, it was an obvious yes.”

Within months she had enough orders that she was ready to find a commercial kitchen and set up an online store while learning to navigate the intricacies of food manufacturing. She now ships her toffee all over the United States and sells it in retail shops in and around San Antonio, including at Belle & Union Co., Down Home Roots, Methodist Texsan inside Methodist Hospital and elsewhere.

The business started out with one phenomenal chocolate covered almond toffee that is executed to perfection and coated with milk chocolate on both sides. “It’s still a favorite that everyone knows,” Sullivan says. She also now makes a churro version that’s crafted with white chocolate and a coating of cinnamon sugar plus toffee popcorn and other treats.

What’s even sweeter than Sullivans’ toffee is that she donates 10 percent of Doubleside’s profits to local, faith-based nonprofits, such as For Her and Young Life.

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