This free festival is presented by AT&T, Coca-Cola, and Capital One and will tip off the Men’s Final Four Festivities in San Antonio.
SAN ANTONIO — Get ready for some awesome music as Pitbull, Jell Roll and Chris Stapleton take the stage in the Alamo City!
The NCAA and TNT Sports Live Events, along with official NCAA Corporate Champions AT&T, Coca-Cola, and Capital One, have released the list of talented performers in the 2025 NCAA March Madness Music Festival happening with the 2025 Division I Men’s Final Four.
The three-day festival is April 4-6 at Tower Park at Hemisfair in San Antonio. And the best part about it is that it’s free!
Friday, April 5 – AT&T Block Party
Performances from 4:30 p.m. to 10 p.m. local time
Headlining the AT&T Block Party on Friday, April 4, GRAMMY® Award-winning artist Pitbull takes the stage for opening night. He will joined by rap artist Doechii, and R&B sensation Ravyn Lenae.
Saturday, April 6 – Coca Cola LIVE!
Performances from 3 p.m. to 9 p.m. local time
Saturday, April 5 at Coca-Cola LIVE!, Jelly Roll takes over the stage. Other artists include global cultural icon T-Pain, and rising singer songwriter Willow Avalon.
Sunday, April 7 – Capital One JamFest®
Performances from 2:30 p.m. to 10:30 p.m. local time
Then on Sunday, April 6, Capital One JamFest® will be headlined by Chris Stapleton, who is joined by Benson Boone, the soulful Denver-based octet Nathaniel Rateliff & The Night Sweats , and American country music duo Brothers Osborne.
You can learn more about each day’s events, times, and more at ncaa.com/marchmadness/musicfest.
For more details about the weekend and streaming availabilities, fans can stay up to date by visiting ncaa.com/marchmadness/musicfest, following @mfinalfour on Instagram and X, or downloading the Men’s Final Four app presented by AT&T.